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PHOENIX — Several new bars dedicated to women's sports have made the mad dash to open in time to capitalize on March Madness, now in full swing. From Phoenix to Austin, there will be more than a dozen overall across the country before the year is over. The femme-focused bar scene has made huge strides from three years ago when The Sports Bra in Oregon was the only one. It comes during an exciting first year where women's teams will finally be paid for playing in the NCAA Tournament. Many credit athletes like Caitlin Clark and Angel Reese for raising the profile of women's college hoops.
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Patrons attend the grand opening of the Title 9 Sports Grill, Sunday, March 16, 2025, in Phoenix. - AP Photo/Ross D. Franklin