Estimated read time: 2-3 minutes
Ninety-three years ago, the RC Willey journey began when Rufus Call Willey started selling appliances door-to-door from the back of his red pickup truck.
From the very beginning, RC, as he was affectionately known, built this company on trust, hard work, and a genuine commitment to his customers. If someone was unsure about buying a refrigerator, he'd lend it to them for a week free of charge. He promised to take it back if they weren't satisfied—not a single customer ever returned one.
However, RC's innovative approach went beyond selling appliances. He focused on solving problems. For local farmers who couldn't afford upfront costs, he devised a personalized financing system, allowing them to pay in thirds over three harvests. This forward-thinking method showed that he valued long-term relationships over quick transactions and cared deeply about supporting the community.
While RC Willey no longer accepts payments at harvest time, it offers flexible financing options on nearly all purchases, working with you to create solutions that fit your needs.
Ongoing spirit of trust and collaboration
This spirit of trust and collaboration has carried us through generations. Today, RC Willey remains dedicated to the same principles RC began with. Every product in its stores are chosen with care by buyers who thoughtfully select pieces they believe customers will love, ensuring you receive the best value without compromising on quality.
To RC Willey employees, you're more than a transaction — you're neighbors, friends and partners in this shared journey.
"As we celebrate 93 years, we reflect on the incredible support we've received from the communities we serve. Each purchase, each visit, and each recommendation has been a vote of confidence in what we stand for," states RC Willey. "Without you, we wouldn't be here, and for that, we are grateful."
To celebrate, RC Willey invites you to visit during their storewide savings anniversary event. From now through April 26 RC Willey is offering incredible savings on furniture, appliances, electronics and more. This is their way of saying thank you and giving back to the community that's supported them through the years.
"We can't wait to celebrate this milestone with you. Here's to 93 incredible years of making your home, your way — and many more to come!"
