NFL and Nike extend their partnership with a 10-year deal, will focus on growing the sport globally

FILE - A Washington Commanders logo and a Nike logo are seen on a player's uniform before an NFL football game against the Chicago Bears, Thursday, Oct. 5, 2023, in Landover, Md.

FILE - A Washington Commanders logo and a Nike logo are seen on a player's uniform before an NFL football game against the Chicago Bears, Thursday, Oct. 5, 2023, in Landover, Md. (AP Photo/Andrew Harnik, File)


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IRVING, Texas — The NFL's desire to become a global powerhouse is no secret. Nike is committed to helping the league continue expanding its worldwide reach. The league and the apparel giant announced Wednesday a 10-year partnership extension. The NFL and Nike will focus on working together to grow the game's global reach, increase participation, develop new talent, and expand the football fan base. Nike, the world's largest supplier of athletic shoes and apparel, has been the NFL's exclusive provider of uniforms and sideline, practice and base layer apparel for all 32 NFL teams for 12 years.

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Rob Maaddi

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